We teach spirit brands how to create sustainable growth in the Control States.
We build plans that maximize revenue potential, capitalizing on regulatory benefits in each state’s unique market. Recommendations to support volume growth, maximizing the benefits of state-owned e-commerce and digital marketing, boosting broker relationships, and navigating the ever-changing regulatory landscape of each Control State.
We are experts in Control States spirits sales.
SERVICES
Step 1 Package
What you will receive:
Target list of the most profitable states for your brand
FOB expectations, down to the penny
Target list of the highest volume potential states
Competitive set analysis
State selection process calendar
Step 2 Package
What you will receive:
Listing type recommendations, comprehensive look into each selling channel offered in the states
State-retailed initial distribution recommendations
Deeper profitability analysis
Broker fee estimates
FOB target variances
Annual revenue estimates
Understanding of operating requirements
Standard Price Quotes
Label and image requirements
Bailment requirements
State/NABCA registrations
Step 3 Package
What you will receive:
New item presentation development
Broker contacts
Experiencial agency contacts
State-specific A&P recommendations based on your goals
Threshold for listing/delisting